Redefining how marketers
plan and visualize
Brand is everything. That’s why we built the only planning platform designed for marketers. With Opal, every team can experience their brand through the eyes of their customers.
Our Inspiration
Marketing and communications teams are experiencing challenges like they’ve never seen before. Teams are struggling to produce a high volume of effective content across channels, keep their processes organized, and deliver consistent audience experiences. We know there’s a better way to work… and it starts by uniting your team in the Opal planning platform.
A Better Way
Every great story starts with a plan. Opal’s planning platform equips brand builders with a source of truth for all of their channels and campaigns — streamlining the entire marketing and communications process.
Get your work into Opal, and get your teams organized now.
You Are Welcome
Opal is committed to creating a workplace where you can show up as your full self. We proudly celebrate the unique qualities, backgrounds, experiences and viewpoints each Opalite brings to the team.
Our Diversity, Equity, and Inclusion strategy includes a variety of programs and initiatives designed to ensure that Opal is a welcoming, accepting, and engaging environment for every person. While this is an evolving process, and the work is never done, we are committed to continue challenging ourselves to be a more inclusive Opal.
The Opal Values
Open & Honest
We give feedback freely to others, and invite it actively for ourselves.
Passionate
We are passionate advocates for our customers and obsessed with helping them build and protect their brand.
Accountable
We do what we say and we take ownership of our success and failures equally.
Level Up
We level up ourselves, our knowledge, skills, processes and tools - we are all a work in progress.
Intentional
We are Intentional in what we do with a focus on creating the best possible experiences for our co-workers and customers.
Teamwork
We are all one — a high performing, dedicated team. We win together.
Excellence
We strive for excellence in our performance for our customers, co-workers, and Opal itself.