Finally…A Platform Built for Marketers
Purpose built for what marketers need, Opal empowers teams to plan and create with AI – then showcase everything on a visual calendar. When teams unite here, they spend less effort maintaining internal alignment and more time doing the work that matters.
Our Inspiration
The Opal platform grew out of helping a few close friends who managed marketing for legendary brands. They needed an intuitive way to organize their campaigns and content to see everything going into the market at once! Now that purpose is more relevant than ever. We know there’s a better way to work…it starts by uniting your team in the AI-empowered Opal platform.
A Better Way
Every great story starts with a plan. Opal’s planning platform equips brand builders with a source of truth for all of their channels and campaigns — streamlining the entire marketing and communications process.
Get your work into Opal, and get your teams organized now.
You Are Welcome
Opal is committed to creating a workplace where you can show up as your full self. We proudly celebrate the unique qualities, backgrounds, experiences and viewpoints each Opalite brings to the team.
Our Diversity, Equity, and Inclusion strategy includes a variety of programs and initiatives designed to ensure that Opal is a welcoming, accepting, and engaging environment for every person. While this is an evolving process, and the work is never done, we are committed to continue challenging ourselves to be a more inclusive Opal.
The Opal Values
Empathetic
Be Human.
Everyone is going through their own unique struggles, including our customers and coworkers. Accepting this and seeking understanding makes us more human, which allows us to do better work.
Helpful
Lend a Hand.
We value people who take initiative. If there is something to be done and you can do it, then do it. By jumping to help each other, we ensure nobody has to go at it alone.
Intentional
To Provide Value.
Every single touchpoint reflects an experience for an audience — whether it’s a support call, sales pitch or customer review. Seek to deliver intentional value for your audience. This is how we win every moment.
Passionate
Invest in Yourself.
We are committed to creating an environment where people can come in and do the best work of their lives. Your commitment is to show up with passion and pursue the opportunity.
Polish
Give everything you do that extra layer of care and attention.
Be the person you aspire to be. Respect your coworkers, customers, and partners by showing up prepared, informed, and ready to go. Your reputation is built on how you carry yourself — every interaction, every deliverable, every detail.
Steadfast
Embrace the Tumble.
Success isn’t linear — it is a series of ups and downs, but it’s what keeps us moving forward. Know that when we are struggling, it’s because we are about to succeed.