Operate at the speed of AI—without losing the soul of your brand. That's the power of the Memory Layer Marketing Organizations.

Discover how connected brands win bigger with Opal

Opal is trusted by brands everywhere

How Starbucks Maintains Their Social Brand at Scale

Maintaining one unified brand voice across regions and channels was critical for a brand built on trust and consistency.

How SAP Manages 20 Different Markets in Opal

By centralizing campaign planning and approvals in Opal, SAP gained a single global view of work, connecting 750 marketers.

[Case Study] How PrizePicks Ramped Up Content Production

Discover how PrizePicks leveraged Opal as a source of truth for their content – and ended up ramping their content production by 400%…

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How Target Uses Opal to Produce 300 Pieces of Content Every Day

As one of the world’s largest and most iconic brands, Target is driven to provide a unique and consistent experience for their guests, whether online, in-store or in their marketing channels.

Opal is such a time saver. Our team used to spend hours creating docs and presentations and chasing down reviews in email. Now everything is in one place and it’s amazing!
— General Motors Marketing

A Leader in Enterprise Marketing Resource Management on G2

  • G2 Leader, Enterprise, Marketing Resource Management, Fall 2026
  • G2 Most Implementable, Enterprise, Marketing Resource Management, Fall 2026
  • G2 Easiest Setup, Enterprise, Marketing Calendar, Fall 2026
  • G2 High Performer, Enterprise, Marketing Calendar, Fall 2026
  • G2 Momentum Leader, Overall, Marketing Resource Management, Fall 2026
  • G2 Highest User Adoption, Mid-Market, Marketing Resource Management, Fall 2026 Mid-Market
  • G2 Easiest To Do Business With, Mid-Market, Marketing Calendar, Fall 2026 Mid-Market
  • G2 Most Implementable, Mid-Market, Marketing Resource Management, Fall 2026 Mid-Market
  • G2 Easiest Setup, Mid-Market, Marketing Calendar, Fall 2026 Mid-Market
  • G2 Best Meets Requirements, Mid-Market, Marketing Resource Management, Fall 2026 Mid-Market
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