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Marketing’s New Source of Truth

Run Your Business on Opal

Opal has the exclusive features that marketing leaders need to plan their strategic initiatives – with essential data at hand. So you can have full marketing alignment, Opal showcases exactly how those strategies are executed by connecting to real work.

While marketing leadership gets these first-to-market features, the rest of the organization enjoys the ability to create stronger content and work faster by cutting busywork.

Request a custom demo to discover how Opal can transform your marketing organization right now.

Trusted by leading brands everywhere

Who is Opal For?

Creators

Focus on marketing that moves the needle, while cutting busywork.

Managers

Coordinate the team & strategy in your shared source of truth.

Executives

Understand how tactics ladder up to the big-picture strategy.

Operations

Streamlining organizational processes so everyone works better.

SEE YOUR STRATEGY IN OPAL

From strategy to execution, Opal transforms your marketing.

Delivering value top-to-bottom

Strategic Planning

Create and collaborate on high-level strategies, while seeing how they connect to on-the-ground tactics.

Visual Calendar

Understand exactly how the entire brand is going to market – across every account and channel – at a glance.

True-to-Life Content

Zoom in on an individual campaign or piece of content to see it exactly how your audience will.

89% of CMOs believe alignment is important to succeed, yet only 1% say they have it.
— Forrester Research: Operational Alignment Fuels Content Marketing