Plan and visualize all your marketing efforts within a single platform
Create intentional brand experiences across your marketing channels
The only planning platform designed for marketers
Opal equips marketers with the ability to build content across all their channels, brands, and campaigns. Deliver a consistent brand experience by previewing content formatted exactly how your customers will see it and aligning cross-channel team efforts in one place.
Does Opal integrate with my other tools?
Opal connects to top social publishing and work management tools like Khoros, Sprinklr, Hootsuite, Jira, and Wrike. Customers also can leverage Opal’s API to create custom integrations.
How is Opal different from what I’m using now?
We value visualization capabilities. Customers can plan and preview content for brands, campaigns, and channels with pixel-perfect mockups.
Which marketing teams should use Opal?
Opal is designed for all marketing teams to plan and visualize content for social, web, and email campaigns. Bring everything into context in Opal.
Watch now to see how Target uses Opal to present a unified brand in-market.
Want to see Opal in action?
Centralize your marketing planning
All content and approvals, for all channels and all accounts, in support of all your brands—in one platform.
When the entire marketing organization has a one-stop shop to plan and preview content, you can be sure your efforts are aligned with your brand strategy.
Opal ensures every team has visibility into omni-channel marketing, and how all content complements and supports the overall brand experience.
Maintain a unified brand experience in-market
Not only can you preview social marketing content before your customers ever see it, that visualization capability means off-brand messaging won’t slip through the cracks.
Go to market with confidence, knowing only approved posts — thoughtfully constructed and vetted for potential scheduling conflicts — will deliver to your publishing tool.
Rest assured that every post was created with intention and will be on-brand.
Ready to see why thousands of marketers use Opal?
4 wks
Additional campaign
lead time
76%
Faster social
content approvals
5 hrs
Saved building
presentations every week
25%
More assets
being repurposed
From campaign briefs to content approvals, Opal is your source of truth for marketing plans
Opal was designed especially for marketers.
That means we’re the only platform built to help you create intentional brand experiences through visualization. Opal automatically generates pixel-perfect content mockups and URL previews, so you can see your content through the eyes of your customers…before it’s ever live.
The truth is that without visualization, you can’t truly know how your planned campaigns will affect your overall brand experience. Opal enables a visual source of truth for all your marketing efforts, even if you already have a work management tool.
We believe your team should have a one-stop shop for marketing plans. So if you’ve already tried organizing your marketing with ticketing systems, Kanban boards, or spreadsheets, but your team still can’t preview the customer experience, then Opal is for you.
Plan and view all of your campaigns in one platform
Build custom workflows that streamline your process
Centralize and track feedback and approvals
Preview your customer experience across all campaign elements
Share plans with build-once, auto-update presentations
Join thousands of marketers using Opal to plan and visualize their campaigns
If you believe in the value of crafting intentional experiences for your customers, of showing up as one unified brand in-market, of preventing disjointed or conflicting messaging, then let’s talk. We’ll help you see and understand your content through the eyes of your customers before it ever goes live.
Ready to see if Opal is right for your team? Fill out the form to start a conversation! We’ll reach out within one business day with more information.