Forrester Recognizes Opal in The Marketing Operations Management Solutions Landscape >

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Uncover the software trusted by Fortune 500 brands to plan better and drive greater marketing impact all year.

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Trusted by industry leading brands

Uncover the software trusted by Fortune 500 brands to plan better and drive greater marketing impact all year

Make 2026 the year you take control over your marketing. Opal just might be the secret weapon you’re looking for to get stuff done in marketing.

Opal is our roadmap. It’s what we show leadership: here’s what we’re planning this month, quarter, year. And the best part? It’s connected to the actual work.
— Phuong Nguyen, Senior Marketing Program Manager
Opal is our single source of truth—for what’s planned and what’s happening in the moment.
— Jon Groebner, Director of Social Marketing

Connect Strategic Ideas to the Real Work

Your plans don’t collect dust here. They connect directly to the teams real work.

Manage the Strategy & Execution in One Platform

No need to switch tools to see everything. In Opal, you manage the marketing & the team in one place.

See Everything & Share it Instantly as a Deck

No more busywork building decks for reviews or retros. In Opal, you get share-worthy decks in seconds.

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Take Control in Opal

Ready to take control of your marketing in 2026? The first step is a conversation with a product expert who will show you exactly what Opal can do and how easy it is to get started!

Manage your 2026 marketing in a whole new way to experience the benefits:

🔵 Effortlessly represent ANY type of marketing plan

🔵 Manage strategy & execution in one platform

🔵 See everything in one calendar view

🔵 No more putting your best ideas into crappy spreadsheets

Opal provides an end-to-end solution for collaboration, from the creative brief all the way to approved and ready to publish.
— Alison London, Manager, Social Media
Opal allows us to know who’s executing what and how to bring it all together to tell one really strong story.
— Lance Trueb, Program Manager